Esther (not her real name), a 50-year-old crisis communications management professional, has been divorced for more than 20 years.After a series of disastrous dates (she once listened to a lawyer expound on the virtues of brushing your tongue – for an hour) she decided to enlist with ESD last June. This lonely heart has signed himself up with Executive Search Dating, one of the many new dating services that have opened doors in B. If a woman likes what she sees, they’ll agree to a meeting. The Yellow Pages now lists 30 entries under Introduction Services, about a quarter of which appeared in the last five years or less. It’s not a scenario that favours singles, given the lack of jobs in generously populated offices where workers rub shoulders all day long in the coffee room, elevator or hallway. Once his personal details are registered, his profile will be sent out to potential mates who have likewise undergone the same rigorous screening process. Thanks to operators of social clubs, date-headhunters and boutique introduction services, singles are being recognized as a market with enormous potential for revenue. With small businesses making up 57 per cent of the private workforce, that means close to a quarter of all private-sector jobs are held by the self-employed.“I was not doing this as market research,” he insists.
Even if you choose not to have your activity tracked by third parties for advertising services, you will still see non-personalized ads on our site.
In a discreet, unmarked office in downtown Vancouver, a man is photographed, his driver’s licence photocopied and personal references taken. That report found that while one in 10 respondents in 1991 worked 50 or more hours per week, one in four does so now.
He is asked to complete numerous forms, including a Myers-Briggs personality test, and his vital statistics are entered into a computer database. What you end up with is a large singles population working long hours in solitary conditions with less time to socialize than ever.
You don’t have to get 20 minutes into it to realize, ‘Oh, you’re unemployed? Her reluctance proved warranted recently when Jack inadvertently spilled the beans at a dinner party with old friends. “They spent the entire evening ragging on me about it.” Her friends may now be in on her secret, but Esther has yet to reveal to her mother how she met the man in her life, for fear that her relationship may not be taken seriously.
“[Eighteen years ago] a cousin of mine ran an ad in the Vancouver Sun.